When trying to grow a business, finding potential new customers—known as leads—is just the beginning. Before they can benefit you in any way, those leads must be turned into sales. This process can be ...

Lead conversion strategies can make or break a business. A lack of a focused lead conversion process can lead to a sales team that isn’t focused on the right goals or even talking to the right people.

Lead Conversion Squared, or LCS2 as the industry has quickly shortened the name, launches tonight, September 28, 2020. With that said, we are providing the most up to date information possible, in ...

Lead generation, at its core, refers to the process of attracting and converting prospects into someone who has expressed interest in a company's product or service. These leads, once captured, can ...

Inbound lead conversion is arguably the most important component of inbound marketing. After all, it doesn’t matter how many leads you generate or how efficient your inbound marketing methodology is ...

On average and across every industry, lead conversion rates are abysmal. This tough reality can prove true regardless of how you define "conversion" -- whether it’s simply getting a booked appointment ...

David Tal is the CEO of Verse.io - the Leader in Lead Conversion, helping businesses engage, qualify & convert leads to sales opportunities. Although complete marketing attribution is one of the ...

Sales stand and fall on leads, but attracting prospects and optimally converting them into buyers is an art that many have yet to grasp. About 61% of marketers consider generating traffic and leads ...