“The Customer Loyalty Loop – Why People Buy, Buy More, and Buy Again” by Noah Fleming (Career Press, $16.99). Draw a large circle on a sheet of paper; segment it into 4 equal arcs. At the end of each ...

When buzzy olive oil brand Graza inadvertently sent some of its more than 35,000 customers late and poorly packaged holiday orders last year, its cofounder and CEO Andrew Benin fired off an apology ...

Business funding is in high demand amongst SMBs. As a result, many are turning to multiple financial providers at once – a significant 33% rely on more than four. This reflects a clear need for ...

Consumer incentives have long tempted shoppers with extra perks, while arming retailers with ways to drive sales and customer loyalty. Now, findings show that certain categories of incentives more ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. What is a loyalty program? It’s a program designed to get ...

You have to take action to make customer feedback meaningful, and it starts with closed-loop follow-up. As practitioners, we are getting much better at making customer feedback operational. But as we ...

Filling a funnel with low-quality leads is not the most effective way to grow our business. Instead, treat your prospects (and current clients) like your most valuable asset. It's time to create your ...

Remember the pit in your stomach as you dialed customer service? The endless menus, the soul-crushing hold music, and finally, the agent who seemed as lost as you were? Loop Contact Solutions is here ...

Small businesses don’t just compete with each other—they go up against industry giants with nationwide reach, deep pockets, and aggressive pricing. It’s not a fair fight, but it’s one that independent ...