Discover how drip marketing engages prospects over time using email, social media, and direct mail. Learn strategies to keep ...

Drip marketing derives its name from the drip-irrigation farming model in which small amounts of water are consistently fed to crops over a long period of time. In a similar sense, drip marketing is ...

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

Co-authored by Lara Honos-Webb, Ph.D., and Pen King Jr. Have you ever heard of a “drip campaign” in marketing? It typically means a newsletter or other means of communication where businesses slowly ...