Got your feet wet with CX AI chatbots and generative AI? Good, because the next step is agentic AI. We explain the why, the how, and what you need to do in the next SAP Insights newsletter. The CX ...

We can create just about anything in a matter of seconds thanks to generative artificial intelligence (Gen AI). It's fun to generate a meme or throw together a quick word prompt. But perhaps a ...

Like all emerging technologies, generative AI is following the trajectory of the Gartner Hype Cycle. Over three years on from OpenAI’s launch of ChatGPT, generative AI has climbed rapidly past the ...

Google’s newest model brings deeper reasoning, multimodal intelligence and agentic automation—resetting expectations for what AI delivers for CX. The latest news in the generative AI model race came ...

As enterprises expand AI adoption across both internal teams and end consumers, agentic AI stands out for its potential to elevate customer experience through autonomous and semi-autonomous actions.

In a world of digital-first customer service, time is precious. The expected experience for many customers today is a rapid—instantaneous, really—response that delivers accurate and relevant ...

The rapid rise of generative AI and the push toward fully autonomous agents is fundamentally reshaping customer experience (CX). But as it does, it is introducing a new set of complexities that legacy ...