Paramount has cemented the new leadership of its cable brands such as MTV, Comedy Central and Nickelodeon as it sets out plans to “reinvent” these brands. George Cheeks, Chair of TV Media at ...
Adventures From MTV to Timbuktu (published by Gallery Books), which, among many things, contains his memories of MTV’s ...
Cable networks BET, Comedy Central, MTV and Nickelodeon will fall under Cheeks’ purview in the new structure. By Rick Porter Television Business Editor “These brands have entertained audiences and ...
The decision to award the business to OMS sees the network consolidate its hold on the account – previously it was handling planning and buying for Nickelodeon – adding MTV and VH1 to its stable. OMS ...
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