OAKLAND, Calif.--(BUSINESS WIRE)--Pandora (NYSE:P), the largest streaming music player in the U.S., will now offer ad-supported listeners access to on-demand listening experiences after viewing a ...
The music industry is fairly familiar with the music side of Pandora. But there's another side of the streamer that also presents a powerful opportunity- the ad platform monetizes its free radio ...
Pandora announced that Starbucks, Lexus, and Budweiser are the first brands on its new Pandora iPad advertising platform. Each campaign features attributes that fully make the most of one or more of ...
“This is a natural extension of the best-in-class personalization we bring to the music listening experience on Pandora every day,” said John Trimble, chief revenue officer at Pandora. “Our massive ...
Pandora’s old pay service was nothing to write home about; or more accurately, it was nothing to pay for. Pandora One, their new, $36/y premium option, at least tries to give you your money’s worth.