It is easy to be myopic when you’re the head of product or technology at one of today’s fast-paced ad tech organizations, working to develop products that meet the needs of very specific stakeholders.

Planning and building a new product is an exciting time for a company—particularly for the project lead tasked with shaping and leading the initiative. It’s good to get the input of multiple ...

In many cases, new tech products and services are intended or destined to serve the needs of multiple stakeholders. As many tech leaders have undoubtedly learned through hard experience, each of those ...