A retail media network is a retailer’s advertising business, built on first-party shopper data and media inventory across: ...

Cyndi Loza, senior editor at PG’s sister brand Path to Purchase Institute, sits down with Progressive Grocer Today to unpack ...

The local outlook for retail media growth looks positive, but many challenges lie ahead for businesses without solid data ...

1. Retail media networks expand beyond incrementality to support full-funnel advertising: As retail media networks improve ...

TGT is leaning on Roundel and Target Plus to unlock high-margin growth as retail media and marketplace tech offset sales ...

The platform, among the first major retail media networks to pilot Amazon’s Retail Ad Service, has drawn in 175 new brands ...

Neil Murphy joins Grocery TV with more than 20 years of experience launching and scaling retail media platforms, including Walmart Connect and Criteo's retail media solution. He will lead retailer ...

Retail media is experiencing a major shift as brands increasingly recognize the value of reaching consumers at critical decision-making moments. At the forefront of this transformation is RMIQ, an ...

In an industry where 89% of brands say a retailer’s technology stack influences their advertising spending decisions, retail media networks are inexplicably playing hide-and-seek with their ...

Social media networks and streaming services have profited for years from selling advertising on their sites and apps to ...

That’s why commerce media is expanding across CTV, digital out-of-home (DOOH), in-store screens, and mobile. When the ...

How Do Retail Media Networks Work? Your email has been sent Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, measurable ...