For decades, television advertising has been a game of creativity and repetition. Jingles and mascots became part of our ...

Cancer survival rates climbed significantly in recent decades. But federal funding cuts could threaten that progress, ...

Wild axolotls are facing extinction. That’s the bad news. But take heart: Cutie-pie axolotls bred in captivity may be able to ...

Since 2005, when Stanford University professor John Ioannidis published his paper “Why Most Published Findings Are False” in PLOS Medicine , reports have been mounting of studies that are false, ...

Majorities of Americans continue to value government investments in scientific research and think it’s important for the United States to be a world leader in science. But Americans are largely ...

Scientific evidence is information gathered from scientific research, which takes a lot of time (and patience!) to conduct. But there are a few things that all this research needs to have in common to ...

Throughout history, innovations in instrumentation—the microscope, the telescope, and the cyclotron—have repeatedly revolutionized science by improving scientists’ ability to measure the natural world ...

The results of a new poll, released last week by the Pew Research Center, suggest that the American public's scientific literacy is — to use a technical term — so-so. A nationally representative ...

A scientific study has determined that 2012's Sinister is the scariest movie of all-time. "With more people than ever facing a Halloween at home, our Science of Scare study was designed to help people ...