Ever since TikTok launched, different major platforms have been looking for ways to keep up with the trendy app through offering alternatives. Shorts is YouTube's way to compete with TikTok but ...

YouTube is introducing new advertising capabilities for its short-form video offering, Shorts, according to a company release. The unveiling of the new features is timed to the IAB NewFronts this week ...

They, along with all the other YouTube Partner Program members, will have to accept new terms first, though. They, along with all the other YouTube Partner Program members, will have to accept new ...

YouTube is rolling out creator-initiated brand partnerships for Shorts and introducing enhanced Data Story cards for better performance tracking. Key updates: Why we ...

Starting on February 1st, creators can start making ad revenue on Shorts as YouTube released a new announcement regarding YouTube's Partner Program. But the platform will require creators to sign new ...

In one of its biggest moves for short-form videos, YouTube has just confirmed that revenue sharing for YouTube Shorts will begin on February 1. Announced in a video on the YouTube Creators channel ...

Victor Potrel knows what it takes to win on YouTube. He worked there himself for more than four years managing content partnerships before jumping to Lego, where he was manager of the YouTube Labs ...

With TikTok potentially poised for a U.S. ban, YouTube is touting how well its own TikTok competitor, YouTube Shorts, is paying off for creators. The company on Thursday said its short-form video ...

Google is starting to gradually roll out ads in YouTube Shorts around the world, the company announced at its Marketing Live event this week. The official launch comes as the company has been ...