A good way to construct an effective marketing plan is to use the SMART outline. SMART is an acronym for Specific, Measurable, Achievable, Realistic and Timely. If you develop your company's goals and ...

In a blinding statement of the obvious, smart manufacturing projects are mostly about implementing smart technology—and rightly so. Smart technology is an extremely powerful driving force and is ...

We all have areas in our lives we'd like to improve upon, whether that's getting a better job, focusing on healthier habits or completing a college degree. But it can be easy to get thrown off course ...

GOALS are an essential part of sales leadership. But you don’t stop at simply knowing where to go or what to do next. You need to work smart by knowing your “SMART” objectives: “Specific” and ...

Any CEO will tell you that they want a better brand, more social media followers, and increased sales. Beyond that, they tend to depend on their marketing department to figure out the concrete steps ...

If you're going to set SMART Goals, you deserve to know the truth about their limitations. Every company in existence has set its share of SMART goals (the SMART acronym most commonly defined as ...

I was speaking recently with a friend who was relatively new to his job and was confused: He had two major project responsibilities with deadlines approaching, didn't have adequate time to complete ...

Setting goals and objectives is a critical aspect of managing a business, and the accounting function is no exception. Business goals should include both short- and long-term goals, according to Maria ...

One of the curious disparities among people reporting a desire for a better life is the small percentage who set actual goals to make their lives better. This disparity is difficult to understand ...