For years, smartphone users have suspected that their devices were eavesdropping on their conversations to serve targeted ads. Now, recent revelations suggest these concerns could be justified. A ...

In today's fast-paced digital world, businesses need effective ways to connect with their target audience. Geo-targeted mobile advertising is one of the most potent strategies available. It allows ...

Uber is turning the intimate details of how people move and what they order into a new kind of advertising fuel, inviting ...

We’ve all, at some point or another, seen an ad on our phone or television that just happens to be for a product we were just discussing with a friend. For instance, you might tell a friend over lunch ...

BRUSSELS (Reuters) -Elon Musk's X social media platform has been hit by complaints by nine civil society organisations to EU and French regulators over what they say is its use of users' data for ...

AMSTERDAM (Reuters) - Online rights activists have filed complaints with data protection authorities in several European countries about U.S. software firm Meta's targeted advertising practices, the ...

Sales reps advised buyers to select the ‘unknown’ user category because it might include teens, Adweek reported. Sales reps advised buyers to select the ‘unknown’ user category because it might ...

AI algorithms, if not properly monitored, can perpetuate harmful stereotypes or discriminate against certain groups. Additionally, data privacy and security are major concerns, as AI heavily relies on ...

On Friday, United Airlines announced that it is bringing personalized advertising to the seatback entertainment screens on its flights. The move is aimed at increasing the airline’s revenue by ...