Web Content Management vendor Ektron, Inc. has taken aim at web content localization. The latest updates to their CMS 300 and CMS 400 .NET products include powerful new tools and support for ...

In the past month, two clients have made a move to expand their service and products into several other regions of the world. If you're thinking about it, too, be advised that moving into new markets ...

When an Indian company tried to sell its Swastika brand of clothing in the West, it was not quite prepared for the backlash. Why? Well, in Hindu culture the swastika is a highly revered religious ...

“Localizing your website is essential to succeeding in international markets. You can offer a much better customer experience by adapting your content to local audiences, yet website localization, ...

[Middle East] Reaching the maximum number of people on the Web with the least amount of effort seems to be the way to go these days, hence the need for Web Localization Services. Waheed Barghouthi, ...

The term localization for many retail professionals and marketers is closely linked to advertising localization — serving culturally appropriate advertising to key regional segments. However, in the ...