The Web seemed a bit less cluttered Tuesday when Web ad serving behemoth DoubleClick's system was down for the bulk of the East Coast work day. In a statement made by a DoubleClick spokesperson and ...
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Google has overhauled its DoubleClick ad-serving platform, promising that the newly-christened DoubleClick Digital Marketing product will allow ad agencies and media companies to control their ...
Net advertising company DoubleClick said Tuesday that it has purchased rival L90's ad-delivery technology, a move aimed at boosting its marketing software business. New York-based DoubleClick ...
Google has introduced new tools for publishers in ad-serving technology and in the ad exchange DoubleClick Ad Exchange. Neal Mohan tells us how video and mobile in DoubleClick for Publishers allows ...