Bad Bunny made music history with his Super Bowl halftime show performance, and now he has the hard facts to back it up. The reggaeton superstar, who headlined Apple Music's Super Bowl LX Halftime ...

Forbes contributors publish independent expert analyses and insights. Hugh McIntyre covers music, with a focus on the global charts. Bad Bunny’s “DTMF” holds at No. 1 on Billboard's Hot Latin Rhythm ...

Bad Bunny’s historic Super Bowl performance has set a new global viewership record, with more than 4 billion people watching the performance. On Monday, the NFL, Roc Nation (which co-produced the show ...

Bad Bunny’s halftime performance at Super Bowl LX set a viewership record, despite an outcry from some over his selection. “.@sanbenito Sets Global Viewership Record for Most-Watched Super Bowl ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...

Bad Bunny was very good for NFL business. According to Roc Nation, which produced the Super Bowl halftime show, the Super Bowl LX performance featuring Bad Bunny generated 4.157 billion worldwide ...