GLP-1 weight loss drugs are taking over Super Bowl ads, signaling a major shift in how obesity meds are marketed, normalized ...

Four years and more than $700 million after the launch of the ad campaign Americans remain just as polarized. That reality, ...

Digital advertising shifts toward measurable outcomes, privacy-first targeting, AI optimization, and performance-driven ...

After past spots were sometimes criticized as "woke," the new ads will focus on dealing with the struggles of life, rather than social conflicts.

Back in 2021, a group of evangelical families, including the founders of Hobby Lobby, began funding a new ad campaign in the ...

The Clydesdales, an American eagle, Lynyrd Skynyrd: The spot, titled “American Icons,” goes all out in its bid for nostalgic patriotic sentiment, and it will rank at the top of many Super Bowl-ad ...

Anthropic’s Super Bowl ad isn’t built to win consumers. It’s a corporate signal flare aimed at stakeholders, competitors, and ...

Auto insurance companies are some of the largest advertisers, with top brands spending upward of $1.5 billion per year, even ...

The modern consumer is not anti-advertising; they are quick to tune out anything that feels misaligned with their needs. What users increasingly value are experiences that respect their time, reduce ...

OpenAI’s high-priced ChatGPT ads promise premium visibility inside AI conversations, despite limited performance data in ...

The latest spot from the ongoing religious campaign and ad agency Lerma/ encourages Americans to reject over-consumerism and ...

Last January, the FDA authorized Zyn to remain on the market after years of federal review, saying company data showed the ...