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The art of storytelling will always be human. But it’s not unreasonable to imagine AI becoming storytellers in its own right.

Corporate America’s latest hot job is also one of the oldest in history: storyteller. Some companies want a media relations manager by a slightly flashier name. Others need people to produce blogs, ...

Storytelling translates data into meaning. Leaders must translate analytics, forecasts and projections into a narrative that team members, investors and partners can believe in. Empathy and ...

2026 will be a pivotal year, requiring brand executives and thought leaders to look beyond the surface and mere algorithmic data to effectively craft narratives that resonate with clients and ...

Tell me about what you had for dinner last night. There are different ways you could fill in the details of that story. You could give perceptual descriptions of how your food looked and tasted. Or ...

In a digital-first, sustainability-driven world, packaging is evolving from container to channel and reshaping how brands connect with consumers Packaging has long been seen as a protective shell to ...

Johan Ferreira receives funding from the Centre of Excellence in Mathematical and Statistical Sciences, based at the University of the Witwatersrand, towards this Scholarship of Learning and Teaching ...

Welcome to Elevating Investor Relations, Bloomberg’s series on the evolving role of corporate investor relations. Investor Relations (IR) teams are responsible for transforming complex data into a ...