2 days ago · McLendon suggested people tune into podcasts in place of daytime or late night TV. “With podcasting and YouTube and discovery on television, there is no limit to potential late night shows ...

2 days ago · That’s nearly double the 400 million hours in October 2024, per Bloomberg. Interest in the content and the ability to view it on connected TVs (CTVs) is driven by the platform’s increased …

23 hours ago · YouTube's head of products for podcasts Steve McLendon says viewers streamed 700M+ hours of podcasts on TV in October, up from 400M hours in October 2024 — That's up from …

"The living room just continues to be this amazing bright spot in terms of consumption," said Steve McLendon, YouTube's head of podcast products, speaking to Bloomberg. "We knew video would be …

1 day ago · In October, viewers streamed more than 700 million hours of podcasts on their living room devices, nearly double the amount of time in the same month a year ago. “The living room just …

1 day ago · YouTube's head of products for podcasts Steve McLendon says viewers streamed 700M+ hours of podcasts on TV in October, up from 400M hours in October 2024 Published about an hour ago

2 days ago · The Google-owned streaming giant continues to lure audiences and ad revenue away from traditional TV.