About 6,860,000 results
Open links in new tab
  1. Understanding viewability and Active View reporting metrics

    Viewable rate - This is the viewability rate of your ad. It’s the percentage of time when your ad appeared on sites or apps with Active View enabled and was viewable. This percentage estimates how many …

  2. About Active View - Campaign Manager 360 Help - Google Help

    Viewable, measurable, and eligible impressions Not every impression is viewable — that's why you're checking viewability — but to understand your viewability numbers in Campaign Manager 360, it …

  3. Bid on viewable impressions using viewable CPM - Google Help

    Viewable CPM lets you bid on the actual value of your ad appearing in a viewable position on a given placement. Keep in mind that using a higher vCPM bid than your CPM bid is usually more effective …

  4. About bidding on impressions - Google Ads Help

    In that case, bidding by cost-per-thousand viewable impressions (vCPM) is a good way to go. With vCPM bidding, you bid for your ad based on how often it appears in a viewable position on the …

  5. Overview of Viewability and Active View - Google Ad Manager Help

    Active View reporting provides measurement data to inform publishers of the number of viewable impressions their site generated. Publishers can use this data to understand and enhance their site's …

  6. Active View support - Campaign Manager 360 Help

    Active View support Active View is a Google measurement solution that detects viewable display ad impressions. Google detects viewability via a piece of code that captures the cumulative time an ad …

  7. How Active View metrics are calculated

    Viewable impressions: Impressions that were considered viewable based on MRC standards; a subset of measurable impressions. Learn more about Active View reporting Learn more about Viewability …

  8. Active View reporting - Google Ad Manager Help

    Active View viewable impressions Number of impressions on the site that were viewable out of all measurable impressions. A display ad is counted as viewable if at least 50% of its area was …

  9. how do i restrict visibility of individual tabs within a sheets ...

    I need to restrict visibility to individual tabs within a google sheets document - I've tried locking them, but that only restricts editing, not visibility. I'd like for non authorized users to not be able to see the …

  10. Create a vCPM line item - Google Ad Manager Help

    Create a vCPM line item Sign in to Google Ad Manager. Create a line item with the following selections: Line item type: select Standard. Quantity type: select Viewable impressions. Rate: set to Viewable …