The double-length episode of Bluey, “The Sign,” brought in more than 10.4 million views and made plenty of them cry as the characters stressed about the decision to sell their house. While the Heelers eventually decided to stay put, real estate marketplace Zillow and Ryan Reynolds’ agency, Maximum Effort, used the moment to provide some reassurance that moving can be a good thing. 🥹 https://adweek.it/4aRwKUs | Adweek